Optimizing a website's content and structure to rank higher in organic search results on platforms like Google, improving visibility to potential customers searching for relevant keywords.
Creating and managing paid ads on search engines and social media platforms where businesses pay a fee each time a user clicks on their ad.
Engaging with customers on social media platforms like Facebook, Twitter, and Instagram to build brand awareness, generate leads, and drive traffic to the website.
Creating and distributing valuable content like blog posts, articles, videos, and infographics to attract and retain a target audience, establish thought leadership, and build brand credibility.
Sending targeted email campaigns to nurture leads, promote products or services, and stay connected with existing customers.